Kylie cosmetics burst onto the beauty scene in 2015, with great success. So successful in fact it launched her into billionaire territory. However in recent years Kylie cosmetics has seen a decline in sales. But that hasn’t stopped cosmetics giant Coty buying a whopping 51% share.

Kylie Co and Kylie Skin sold

In a joint statement, Coty said Kylie would continue leading all creative efforts and “communications initiatives.”